How to use video to market your accountancy firm.
If you’re trying to grow your accountancy business, you may feel frustrated by the lack of engagement in your marketing.
Did you know that using video in your online marketing can increase client conversions by up to 80%?
But video production is a skill that few accountancy firms have – it can seem complex and daunting.
So I’ve written a short, 5 part series on how to use video to help grow your accountancy firm.
It’s based on my experience of creating videos specifically for accountants and other professional services.
The series is filled with practical advice, a smidgen of pertinent analysis, and a sprinkling of my terrible sense of humour.
It covers:
How video can raise your profile on LinkedIn.
How video can improve your website’s ranking on Google.
The power of video testimonials and case studies.
How to boost your social media with video.
Becoming the valued professional.
Each section takes about 5 minutes to watch or read.
You can subscribe to it for free here:
So how does video help you to become the trusted advisor?
What if you don’t like being in front of the camera?
Accountancy is changing…
DFK UK & Ireland recently engaged with Charlie to produce a number of promotional video for us. His work was exactly to brief (in fact we got a little more!), timely and just overall brilliant. Charlie is a joy to work with, charming, witty but above all professional! I would highly recommend Charlie… just remember to bring some cake! Charlie likes cake.
Caroline Cassidy
Executive Officer, DFK UK & Ireland
I’ve so far worked with Charlie on two film projects and I must say it’s been an absolute pleasure. He is a great mix of an ‘out of the box’ creative, a perfectionist and also extremely affable and client orientated – he’ll listen and is happy to hear ideas and collaborate to achieve a great outcome, which makes working with him an enjoyable and positive experience. He’s produced two very different projects for us, a film showcasing a specialism of our business and also our clients (which was quite an ambitious one day shoot). Charlie always arrives with a smile and brimming with enthusiasm, I wouldn’t hesitate in recommending him to any potential clients.
Nikki Dumbleton
Marketing Manager – HB&O
Work with me to grow your firm in 3 easy steps
1. Book a Meeting
2. Get a Plan
3. Grow Your Firm
It’s not fair that firms are so overwhelmed with uncertainty.
You need to stand out, be noticed, become recognised in your field.
My name is Charlie Budd, I’m a professional video producer, and I can help your firm succeed.